WEBSITE STRATEGY AUDIT
ATTRACT -ENGAGE-CONVERT: THE SIMPLE MANTRA FOR AN EFFECTIVE BUSINESS WEBSITE.
All advertising mediums must achieve these three objectives to drive success. First, attract the maximum number of qualified prospective customers each at varying stages of their buying process. Second, engage them through persuasive content that increases their willingness to buy. Finally, move them into action as eager buyers. Does your website achieve this better than your competition?
FIVE VITAL QUESTIONS TO ASK ABOUT YOUR BUSINESS WEBSITE.
Here are the key questions that help clearly identify how your web presence might be damaging your business:
- Does its image both accurately reflect your company and outshine those of your key competitors?
- Is it utilising industry-leading practices to convert visitors into business?
- How well does the content comply with up-to-date SEO best practice?
- Does it perform equally effectively when accessed by desktop, laptop, tablet or mobile?
- How successfully has it achieved a high Google ranking?
Unless you are entirely satisfied with your answers to each of these vital questions… it is time to call in our Digital Rescue web design specialists. Through in-depth analysis and professional assessment, our team will deliver an action plan that will:
- start by truly understanding your offline business – its goals, strategies, beliefs and behaviours
- then deliver a design premise that takes your business into its marketplace with an assured, relevant and high-profile presence
- create high-yield intensive but reader-friendly conversion SEO content strategy to attract, engage and convert
- maximise your Google Adwords activities through the use of proven and compliant practice, married to ahead-of-the-game strategies.
TURNING THAT BLAND OR DESTRUCTIVE WEBSITE INTO A POWERFUL DIGITAL MARKETING PRESENCE.
Each day many companies lose thousands of dollars of available revenue, fail to capture potential customers they will never even know existed, and fall further into their own digital web disaster zone. Make sure this isn’t you by contacting our team now. We’ll call you to set up an obligation-free discussion (which normally retails at $1,200 but by responding here is completely free to you) and, from there, start the process of discovering what your optimal web presence should be…