Google Ads Management Agency

Engage a Google Ads Management Company for an Effective Campaign

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At Digital rescue, our Website Audit Services lay the foundation for unparalleled business growth and increased leads. Reach out today to get started on your journey towards a website that works hard for you.

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Home / Google Ads Audit

A Google Ads Agency Expertise Ensures an Effective Campaign

Several businesses are investing a considerable Google Ads budget with their Web Design Agency or Digital Agency. The campaigns often lack the transparency and expertise leading to an ineffective campaign that fails to deliver an ROI.

We’ll take you there.

Google Ads Audit

Your current website may be damaging your business.

The first step towards making maximum effective use of Google Ads’ proven capabilities, is to undertake a thorough audit assessment of your current situation.

This can cover key areas such as how demographics are used and campaigns are then being built, keywords chosen; and then how effective such choices and their use has proved to be. This process can identify the most common gaps in Google Ads campaigns (see below)  and the vital response currently gained – and opportunities missed. Our Digital Rescue team has experience of conducting more than four thousand digital online audits across a huge range of business or organisational sectors.

Google Ads Management

Managing the effective use of Google Ads campaigns and activities builds upon the information gained in the audit.

Understanding the search system, making sure that conversion tracking is delivering as it should, appreciating how the use of specific landing pages can invigorate the process – and many other tasks, helps to craft the Ads usage that your business can best respond to. With our own superb Google Rating, and a raft of satisfied clients (as evidenced by our portfolio page), we certainly understand how Google Ads can be a truly effective tool in your digital marketing activities.

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5 Most Common Ads Campaign Gaps

You may be paying for:

Phrases that are simply too broad or generic to gain any significant results

Poorly timed campaigns or ones judged on CPC rather than CPL

A failure to harness a vital local marketplace or key business sector

A lack of call tracking or follow-up remarketing to capitalise on initial site visitors

Poor transparency in your Google Ads Campaign by your current Digital Agency

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How might your current digital presence be damaging your business?

Unless you’re entirely satisfied with your answers to each of these essential questions, it’s time to call our Website Design Agency for the Digital Rescue you deserve.

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How Digital Rescue Can Turn The Situation Around

If any of the above areas cause you concern, or if you simply aren’t fully convinced that your Google Ads spend is gaining the returns it should, it’s time to call in our expert team. Many of Australia’s most recognisable names already trust us to bridge the gaps between current and desired Ads performance.

Our comprehensive assessment and action plan investigates key areas such as:

  • The structure and organisation of your campaigns to examine the level of consistency and logical thinking in their design
  • A detailed analysis of keywords choice and subsequent usage
  • Geographic and demographic analysis of current and potential keyword targets
  • The relevance the search system is placing on your current keyword choices
  • The level of cost per click response compared to the funds invested in the process
  • How effectively your conversion tracking setup is operating and investigating any point where damaging leakage can occur
  • Testing processes to ensure ad optimisation
  • The use of any site extensions made available by Ads
  • Ensuring landing pages maximise on Ads prospect delivery
Matthew Belcher SEM Strategy Director

SEM Strategy Director:

Matthew Belcher

Matthew Belcher completed a BA in Business Marketing at Monash University in 1997.

In 1998 he joined Sphere Digital in Sydney and for 17 years has been at the forefront of Online Marketing in Australia. In 2002 Matthew joined Decide Interactive specialising in Search Engine Marketing and ROI strategy. While at Decide Interactive (now Group M) Matthew was the 1st marketer to introduce variable based CPC pricing to the Australian market. Matthew was also the 1st marketer to undertake a Search Campaign for the Australian Federal Government creating an International Multi Lingual campaign in 5 languages for A.Q.I.S. Quarantine Matters.

Ads Management Agency
Since leaving Decide Interactive, Matthew has held a number of Senior Search and online rolls with the likes of Redballoon, Infiniti Telecommunications and the Network Group as well as running the New Media department for NeoPurple.

Matthew has attended the SMX conference (Search Marketing Expo) 6 times in the last 8 years, completing Brad Geddes’ Certified Knowledge Advanced Ads Training 2013 & 14. In 2015 Matthew attended SMX Advanced PPC Workshop with Frederick Vallaeys. Specialties: Google Ads (16 years), SEO, Facebook Ads, LinkedIn Ads, Site Design, Conversion Optimisation and Usability.

But don’t just take our word for it.

The thing that stood out most for me, in addition to the high level of professionalism, is the honesty and decency Digital Rescue upholds. To me, as a business owner, choosing the right people who are genuine and whom I can trust to have my best interest at heart is always my directive and Digital Rescue was the best choice I made for my business. We literally doubled ourselves. Thank you team!!

Lior Morsky the Director of Touchwood
Lior Morsky - Director
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Digital Rescue invested the time to deeply understand our business, its offering and target audience. Ahead of the ongoing SEO Campaign for a number of our websites, our rankings improved rapidly within the first 4 weeks. A strong point of difference was the team's strategic assistance from the planning ground up to help us deliver a solid foundation for an SEO Campaign against our industry competitors. Strongly recommend Digital Rescue as a Web Design Agency that cares about your long term success ahead of their own quick sales.

Paul Camilleri the Director of ICAM Training
Paul Camilleri - Director
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